CUROBI
Install free
Subscription Retention Writer

Justin

Published Work

Articles by Justin

Coffee subscription churn clusters early: the subscriber getting bags they could buy at the supermarket cancels around month 3. How to give them a reason to stay.

Read article
The month-3 churn cliff in coffee subscriptions — the point where a subscriber who's just receiving bags they could buy at the supermarket quietly cancels

Roaster's Choice and seasonal rotation are why people subscribe to coffee, and what generic apps handle worst. How to model rotation, micro-lots, and cadence.

Read article
Variety rotation is the hardest part of a coffee subscription — roastery-set rotation, finite micro-lots and cadence for specialty coffee roasters

Writes About

subscription retention

churn reduction

coffee subscriptions

product rotation

subscription variety

customer lifecycle strategy

Anything in Mind?
Let's Talk